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Harley-Davidson India Launch

Harley-Davidson India has revised the prices of its Softail motorcycle range. The company has cut down prices by upto Rs. 5.5 lakhs. The prices have been revised for the Fat Boy, Fat Boy Special and Heritage Classic motorcycles. The Fat Boy which came for Rs. 19.51 lakhs is now available for Rs. 14.9- lakhs, the Fat Boy Special was priced at Rs. 20 lakhs earlier now costs Rs. 15.60 lakhs and the Heritage Classic costing Rs 20.51 lakhs, now comes at a price tag of Rs. 16.25 lakhs. These motorcycles are now coming through the CKD route, hence the price drops.

Harley-Davidson started its CKD (Completely Knocked Down) operations in 2011 at Bawal in Haryana. In order to achieve aggressive pricing amidst the heated up competition in the highly cost sensitive market of India, Harley-Davidson has started taking the CKD route for most of its models. The demand for premium motorcycles is increasing. Harley-Davidson is gaining momentum in the market and after the price cuts, the manufacturer will experience a significant growth in its sales.

Apart from the imports, Harley-Davidson is also planning to introduce a made-for-India motorcycle soon. The motorcycle is expected to be powered by a V-twin engine in the 400cc to 500cc bracket. The entry level motorcycle will be fully localized and is expected to come with a price tag of Rs. 3.5 lakhs to take on entry level premium bikes like the Kawasaki Ninja 250R, Hyosung GT250R and the upcoming KTM 390 Duke. The company will face stiff competition from the soon to be launch Triumph and Victory motorcycle range.

Harley_Davidson_Fat_Boy_India

Comments on this entry are closed.

  • karan

    This is an awesome news, even though i still can’t afford it. But its good to know that it won’t take as much effort to reach my goal. Now slash prices of V-ROD.

  • bhav

    in india if you want to stay in competition you have to bring new models at good price tag.

  • No One

    What is the lowest priced model (on road) of Harley now in India, after this price cut??

    • http://www.motorbeam.com/ Faisal Khan

      No One, lowest is still the Super Low.

    • No One

      How much does it costs ??

    • http://www.motorbeam.com/ Faisal Khan

      Rs. 5.71 lakhs is the cost of the SuperLow, ex-showroom.

  • Subbu Jois

    Hope to see the Night Rod got the CKD way!

    • http://www.motorbeam.com/ Faisal Khan

      Subbu, some day.

  • Shashank

    Awesome gesture by Harley I must say…by the way is the dyna family also comes here as ckd or not?

    • http://www.motorbeam.com/ Faisal Khan

      Shashank, yes the Fat Bob does come via the CKD route.

  • Shashank

    Which is the 1st bike from right in top pic of this post?

    • http://www.motorbeam.com/ Faisal Khan

      Shashank, it looks like the 883 Roadster.

    • Shashank

      No i doubt it cos 883 roadster is too thin in aspect of tyres and front suspension. I think its a bit customized Fat bob with changed headlight n handle.

    • http://www.motorbeam.com/ Faisal Khan

      Yeah Shashank, the handlar and headlight do look like the 883 but the tyres and height don’t make it look like the 883. Its a stock bike as pic was taken at Harley-Davidson launch event. These are HD owned bikes.

    • Shashank

      So still doesn’t solve the mystery of model of this bike..haha i think its surely fat bob because the analog meter from top is missing(from 883 roadster) and the twin steel bars above the headlight are only seen in fat bob n also on fb the original handle bar is quite uncomfortable for riders below 5”10 height so no wonder if even HD does this small customization for shorter customers….anyways m glad u responded to my queries…
      peace out \m/

    • http://www.motorbeam.com/ Faisal Khan

      Shashank, cool, must be the Fat Bob but I think this pic was taken before it was launched!

  • Mohan

    Awesome. Good news indeed for people who are hell-bent on getting one. I guess I’ll stick with my KTM Duke 200 for now, may upgrade it to Duke 390 next year.

    • http://www.motorbeam.com/ Faisal Khan

      Mohan, Harley is for the cruiser type while KTM is for those who like to keep their engine revvs high, different bikes, different companies.

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