Yamaha

Is Yamaha Motorcycle Service Expensive?

July 28, 2011

Wondering which motorcycle manufacturer to choose when buying your 150cc bike? Well, this post might make it simpler for you. Recently, we visited Yamaha Pro Service to drop off our long term Fazer for service and we saw a 20000 kms done FZ16 ahead of us. Having nothing to do, we started to checkout the [...]

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Yamaha Scooter Launch In 2012

July 25, 2011

Yamaha has been planning to launch a scooter in the Indian market for quite some time now. The company has finally decided to unveil the upcoming scooter to Indian fans at the 2012 Auto Expo. Yamaha plans to take on arch Japanese rival, Honda with the launch of its scooters. The company will assemble the [...]

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Yamaha Holds Kidz Safe Riding Science

April 28, 2011

Yamaha brought the Kidz Yamaha Safe Riding Science (YSRS) to Noida to educate the youngsters of the city about traffic safety and proper riding techniques. The company had earlier conducted similar sessions in Varanasi and Kolkata. Attended by 120 students between eight to thirteen years of age from Delhi Public School, Greater Noida, the day [...]

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Yamaha Organizes Second Riding Clinic

April 18, 2011

Yamaha organized the second edition of the Riding Clinic in association with Yamaha Japan and Madras Motor Sports Club, between April 11th – 14th, 2011 including theory and practical training session for the 60 rider batch. The event was open for Indian riders and riders from neighboring countries including (Nepal, Sri Lanka), allowing the best [...]

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Yamaha Partners With Deccan Chargers

April 12, 2011

Yamaha has entered into a one year partnership with Indian Premier League (IPL) franchise Deccan Chargers (DC) for the ongoing season of the cricket event. The deal entitles Yamaha India the right to be referred as the Official Team Partner in all its advertising and promotions including web promotions, right to be mentioned in all [...]

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Yamaha Plans Third Manufacturing Plant

April 8, 2011

Yamaha India recently announced its intention to start export operations to various countries in the world and hence needs more capacity. The Japanese automaker is thus planning to set up a third plant in India by 2015 as it looks to expand its operations. The company will invest Rs. 300 crore by 2012 to set [...]

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Yamaha Plans Exports, Confirms 250cc Bike

March 26, 2011

Yamaha is in the process of launching a range of new bikes in India and thus are looking at expanding capacity at its plant in Greater Noida. The company is also looking at exporting bikes to Africa and South America, in a bid to turn profitable. Yamaha India manufactures 6 lakh motorcycles in a year [...]

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Yamaha Confirms 2 New Bikes In 2011

March 7, 2011

Yamaha is considering the launch of an electric bike in the Indian two-wheeler market. The company is also developing a scooter for the Indian market, which would be launched in the later half of this year. However the big news is, the launch of two new bikes in 2011. The company also plans to refresh [...]

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Yamaha Unveils World Cup Ad Campaign

February 17, 2011

Yamaha India launched their first advertising campaign of the year 2011 devised around the upcoming Cricket World Cup. The campaign revolves around the SZ series and the announcement of the launch of SZ-R. The marketing mix has been segregated across various media vehicles like Television, Print, Radio and Digital Space. Yamaha wants to reap the [...]

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Yamaha Could Launch Scorpio Z-225

January 10, 2011

Yamaha recently launched the Scorpio Z-225 in Indonesia, which is the highest displacement street bike by the company there. The 2 valve SOHC, air-cooled 225cc motor produces 18.2PS of power and 17.5Nm of torque (quite similar to the Karizma). The bike sports a 13 liter fuel tank, 80/100-18 (front), 100/90-18 (rear) tyres and weighs 141 [...]

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