Fiat

FIAT Kick Starts First FIAT Caffe

January 6, 2012

FIAT has launched its first FIAT Caffe in India. Opened at Tolstoy Marg, the Cafee will help FIAT promote its brand to customers. Another Caffe is coming up in Pune, making India the only country in the world to have multiple FIAT Caffes. Special trained staff will help prospective customers in getting more details on [...]

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Tata-Fiat To Part Ways At Dealer Level

January 4, 2012

The Italian auto manufacturer Fiat has gone through a highly turbulent times in the Indian market inspite of rolling out some globally successful models like the Punto and the Linea. The sales of the company were down 15% last fiscal at a meagre 21,066 units, a time when there was a boom in the Indian [...]

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Fiat To Open First Caffe On 6th January

December 26, 2011

Fiat India has officially revealed the date on which it will open its first Caffe in India. The Italian automaker plans to inaugurate the Fiat Caffe on the 6th of January, 2012. This Fiat Caffe will be the first in India and will be located at 40 – 42 Janpath, Opposite STC Building, Tolstoy Marg, [...]

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Fiat Caffe Website Is Now Live

December 19, 2011

Fiat is coming up with 20 new dealerships in the near future, which will be independent of Tata Motors. But a few such dealerships will stand out from others, they are known as Fiat Caffe. Initially to be started off in Delhi and Pune, the Fiat Caffe will help the company increase footfalls to its [...]

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2012 Fiat Linea & Punto Features

December 19, 2011

Fiat India will be launching the 2012 Linea and Grande Punto on the 3rd of January, 2012. Surprisingly the Italian automaker is not participating in the 2012 Auto Expo, even though Tata Motors will be! Now the features list for the 2012 Fiats are out and if you are a Fiat fan, brace yourself for [...]

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Fiat Offering Discounts On Linea & Punto

December 12, 2011

The Italian auto major, Fiat did make a foray into India but couldn’t capture the heart and minds of the Indian auto market as it thought it would. A part of this is to be blamed to its poor marketing and dealership and service strategy. The company teamed up with Tata Motors for sales and [...]

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2012 Fiat Linea & Punto Launch On Jan 3

December 5, 2011

Fiat India has officially confirmed the launch of the 2012 Linea and Grande Punto on the 3rd of January, 2012. The Italian carmaker has been struggling to sell its fantastic cars in the Indian market due to the lack of proper dealerships. Thus the company has come up with a new retail model, known as [...]

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Fiat Plans Punto & Linea Upgrades

November 18, 2011

In a recent revelation, Fiat India has said that they are not bringing their model, the Bravo to India. Fiat India stated that they had conducted a feasibility study to launch the model in the Indian market and their study proved negative. The Bravo was supposed to be positioned above the Punto and Linea. So, [...]

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The Ill F(i)ated Company

November 3, 2011

It hurts badly when something that you have painstakingly developed and perfected over the years is not fetching the desired results. It’s just all the more indignant when somebody else is reaping the benefits for the same. That is exactly how Fiat would be feeling right now as the Italian automaker’s streak of misfortunes in [...]

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Fiat India Launches Special Festive Offer

September 22, 2011

Fiat has launched special festive offers where in customers can avail maximum benefits on purchase of Fiat cars between September and October. Under this scheme customers can avail a total benefit of upto Rs. 75,000/- on the Grande Punto and Rs. 1,30,000/- on the Linea. The scheme also includes an exchange benefits of upto Rs [...]

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