July 5, 2011
Royal Enfield is planning to launch its own branded gear in India. The 2-wheeler maker are planning to diversify their product line-up by leveraging the Royal Enfield brand name. What the company plans to offer includes riding gloves, jackets, boots, helmets, glasses, pants, raincoats, bags and key chains. Royal Enfield is also contemplating the launch [...]
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July 4, 2011
Royal Enfield is on a expansion spree globally. The 2-wheeler major has expanded to North America, Europe, Australia and Japan in the past 5 years. The company has been able to command good sales in UK, where it sells amongst the top 10 in the 125-500cc category. The Eicher owned company expects to export 6% [...]
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