Hero Honda was present with its complete convoy at the Auto Expo 2010. However the main attraction was the company’s flagship model, the Hero Honda ZMR. There were quite a few ZMRs on display with a white one continuously rotating at the center. Also present was a ZMR with transparent body which revealed the mechanicals of the machine. Hero cycles, world cup trophies and engines were also on display. We would have loved to see a new concept but sadly that wasn’t to be. The electric division of Hero launched three new scooters — E-sprint, Zippy and Optima Plus are priced at Rs. 32,470/-, Rs. 17,900/- and Rs. 32,796/-