Toyota India has announced the launch date for the Etios. The company will launch the sedan version of the Etios on the 1st of December, with the hatchback following in three months time. The company has appointed two-time Oscar award winner AR Rahman as its brand ambassador. The Japanese automaker is banking heavily on the success of Etios, which would be its first major volume product in India. Toyota India is aiming to sell 70,000 units of Etios in the first year and is eyeing 10% market share by 2015.