The Maruti Baleno has been a hit among consumers. The premium hatchback has close to 45,000 outstanding bookings and has thus racked up a waiting period of close to 6-8 months. Maruti has now stated that it will increase production to meet this rising demand, which will also cut down on the waiting period.
Maruti Suzuki has just stated that it will be ramping up the production for its premium hatchback, the Baleno. The Baleno will be the first car to be rolled out of the company’s upcoming plant in Gujarat. The move is a response to the tremendous success seen by the Baleno, as it has racked up a waiting period of 6-8 months. The production at the Gujarat plant is set to start in the first quarter of 2017.
Maruti Suzuki has over 45,000 pending bookings of the Baleno and the Vitara Brezza each. Maruti have stated that the increased production will greatly help in bring the number down, and thus effectively bringing down the waiting period. Maruti has already doubled the production of the Baleno to about 12,000 units a month to meet domestic and international demand.
The wholly owned Gujarat plant will produce vehicles exclusively for Maruti Suzuki. The plant that is located in Sanand on the outskirts of Ahmedabad, is expected to make close to 2.5 lakh vehicles annually in its first phase, also rolling out the next generation Swift DZire. The number is said to go up to 15 lakh units per year, by the time the plant is completed.
The Maruti Baleno was launched in October 2015. The premium hatch is currently sold via Maruti’s NEXA brand of showrooms alongside the S-Cross SUV. Maruti has also stated that it will expand the NEXA network with an additional 200 showrooms to the already functioning 127 outlets by end of this financial year.
Maruti Baleno Production Hiked
– The Baleno has racked up 45,000 outstanding bookings and a 6-8 months of waiting
– In response, Maruti has thus planned a boost for its production
– The Baleno will be the first car to be rolled out of the company’s new plant in Gujarat
– Maruti will also be expanding its NEXA network with 200 new outlets