Shell Lubricants has just launched the Rimula Apdeo CF 20W40 diesel engine oil in our country and can be used in a large number of vehicles ranging from tractors to SUVs.
Shell Lubricants which is the global leader in terms of market share in finished lubricants has just launched Rimula Apdeo CF 20W40 diesel engine oil in the country. Basically a multi-purpose engine oil, it is meant to be used in medium and heavy duty engines. Adding on to the large number of existing products retailed in the country, Shell’s latest product targets the ‘Value for Money’ segment across India, having affordable prices without compromising on the performance and quality perspective. The diesel engine oil can be used in vehicles such as buses, old trucks, SUVs, pump sets, tractors, generator sets and in three-wheeler engines as well.
The product is available in different sizes including 1 litre, 3.5 litre, 5 litre and 55 litre packs in 42 markets across the country focusing majorly on states of Gujarat, Uttar Pradesh, Madhya Pradesh and Andhra Pradesh. The 3.5 litre pack is priced at Rs. 190/- which is quite affordable. The company believes in reviewing and re-inventing its products and their applications. Its main focus is to reach out to consumers with products that appeal to their most functional requirements like performance, profitability and productivity.
According to a 2014 report by the National Transport Development Policy Committee (NTDPC), the demand for road-based transport services has dramatically accelerated following the economic liberalisation. With this matter in view, a product like Shell Rimula Apdeo is the perfect solution for multi-purpose lubrication applications of customers across various vehicle and equipment segments. The major USPs of this product is ensuring greater durability and savings through better protection and performance.