Tata Azura Trademark

Tata Azura is likely to be the production name of Curvv

Tata Motors has registered a new trademark of their upcoming vehicle with the name Azura. We believe it is the production name of the Tata Curvv concept.

The Curvv was revealed in 2022 as an electric vehicle concept. In 2023, the Indian carmaker showcased the ICE version of the Curvv concept at the 2023 Auto Expo in January. Now after introducing the Nexon facelift based on the same design language, their next product launch is the production version of Curvv.

The Tata Azura will be based on the same platform as the Nexon. It will carry the same design DNA as well with the front looking very similar. Tata might change the bumper and nose design a bit to differentiate the two products. However, the side profile beyond the B-pillar will get a completely new SUV Coupe design with the curved down roofline.

The Indian carmaker will enter this new territory of coupe styled SUV with the Tata Azura. It will look very similar to the Tata Curvv concept but with more realistic elements like toned down ORVMs, alloy wheels, sci-fi lights, futuristic interior, etc.

The interior of the Tata Azura is expected to be the same as the Nexon. However, there will be some changes in textures and colour to differentiate. Tata Motors might introduce some unique features as well because the Azura will be positioned above the Nexon in their lineup.

Engine options will remain the same. The Tata Azura will be powered by the same 1.2-litre turbo petrol engine producing 120 HP and 170 Nm torque and 1.5-litre diesel engine producing 115 HP and 160 Nm of torque.

Tata Motors will also offer the Azura in an all-electric avatar. That too will get the same specs as the Nexon EV. It is available in Medium Range and Long Range variants. Medium Range produces 129 HP and 215 Nm torque and the Long Range version produces 142 HP and 215 Nm of torque. They offer an ARAI claimed range of 325 km and 465 km respectively.

We believe the new coupe SUV will make it to the showrooms by next year. Tata Motors is also working on the new Harrier and Safari facelift versions along with their electric models. The SUVs are on their last stages of testing.

Tata Curvv Design
Tata Curvv Concept Interior