Tata Motors will showcase the Indicruz at the 2010 Auto Expo. The Tata Indicruz would be positioned in the Indian market to compete with the Honda CR-V and Chevrolet Captiva. It will be the company’s first multi-purpose vehicle (MPV) and a cross over of three existing models. The MPV will come with features such as airbags, cruise control and automatic climate control. It would be priced competitively at around Rs. 14 lakhs and will be Tata Motors’ flagship model.