Bajaj Blade Trademark
The trademark has been filed in late March

Going by the name, the upcoming Bajaj Blade could adorn a sharp design language

In the last couple of months, Bajaj Auto is busy trademarking new names for its upcoming products and the latest revelation is that the brand has filed trademark for ‘Bajaj Blade’. The application has been filed in March and is currently pending approval.

Recently, Bajaj’s trademarks – Pulsar Elan and Pulsar Eleganz also got revealed. As they had the ‘Pulsar’ tag in them, it was pretty clear that they could be the upcoming iterations of the popular Bajaj bike.

But, in this application, it’s simply written ‘Bajaj Blade’ which prevents us from singling out a category. Still, going by the name, it could, most probably, turn out to be a sporty motorcycle or a scooter.

In the past, Bajaj had offerings like the Byk, Wind 125, and XCD 125. Whenever the Chakan-based manufacturer brought unique names, they were mostly given to commuters especially 100 and 125 cc ones.

Rest all performance bikes had ‘Pulsar’ tag with the Dominar alone being an exception.

Currently, Bajaj sells commuters under the Platina and the CT names. The Blade could the brand’s upcoming sporty commuter. Else, it could also be the Pulsar maker’s upcoming sporty electric scooter as the company is planning to expand its electric portfolio.

2017 Pulsar 135 LS Review
The Bajaj Pulsar 135 LS had a pretty decent stint in the country

Meanwhile, Bajaj is testing 2 upcoming motorcycles – the 2023 NS (160 or 180) and a 125 cc commuter. While the commuter was earlier thought to have the ‘Pulsar Eleganz’ name, Bajaj could also suit this ‘Blade’ name to it.

The bike had some interesting bits like a projector headlamp and a large front disc brake with unique three-pair spoke alloy wheels.

It is to be noted that Bajaj is currently on a massive brand restructuring exercise wherein the KTM influenced motorbikes are slowly sidelined with newer models that reflect the original ethos of the brand.

The latest launches in this exercise were the Pulsar F250 and N250 that sported oil cooling rather than the liquid cooling tech found in the older NS200 and RS200.