Automobile sector has been sliding down a steady gradient for a couple of years and there are no signs of the industry coping up. The drastically hit segment includes B, C segment cars and commercial vehicles as well. Even recently, the all time sellers like the Swift and DZire models have seen the downtrend; but there have been few segments that have seen tremendous growth during this down phase. SUVs and premium segment cars have been on the positive side for quite some time with Toyota’s Fortuner and Audi SUVs being market leaders in their segments. Even the ultra-premium cars have been experiencing good growth.
The global market has been lukewarm to the ultra-premium segment but looks promising in the coming years. The Porsche Cayenne debuted across the globe in 2002 and has certainly stated its strong presence since then. The company now believes that this premium SUV should be getting a younger sibling in the form of a coupe. The new Coupe would be sportier and will be carrying the crossover looks. The Cayenne SUV and Coupe will be offered in parallel across the globe.
The new Porsche Cayenne Coupe would be sheltering various powerhouses of gasoline, diesel and even hybrids. The project is in advance stages and the vehicle would be having five doors. The Cayenne Coupe would be a part of Volkswagen’s MLB platform; Audi being the chief architect of the project. The MLB platform will be housing the next generation models of Porsche Cayenne (third generation), Volkswagen Touareg, Audi Q7, Q8, Lamborghini Urus and Bentley Falcon.
The Cayenne Coupe will be locking horns with the BMW X6, Mercedes Benz MLC and Range Rover Sport in the international market. The Coupe model is expected to shelter GTS, Turbo and diesel models. The overall style will be carried over from the 918 Spyder. The vehicle’s centre of gravity will be lowered thus adding the sporty DNA. The vehicle is expected to do its global debut in 2018 and just like all other Porsches, this one will also be manufactured at the Leipzig facility.
Porsche currently offers a whopping 48 variants in our country. If the premium segment grows with the same or better CAGR then we would be seeing even the Coupe Cayenne on our roads within no time of launch. The SUV coupe segment was first started by BMW with the X6, following it up with the X4 while Mercedes-Benz and Audi have been working day in and out on the MLC and Q6 respectively.
