Indian Cars, Bikes

Daimler Unveils Test Track At Oragadam

18. March 2010

Daimler India has unveiled the Company-owned, state-of-the-art Test Track at their upcoming facility in Oragadam, near Chennai. This is the Company’s first important step towards its strategy to develop, manufacture and launch trucks for the Indian volume market, beginning mid-2012. The company began construction of the Test Track in April 2009, and testing has already [...]

Mercedes-Benz Brings Pure Fascination To Kochi

3. March 2010

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Mercedes-Benz set off a high-octane start to the year for the South Indian luxury car market by bringing “Pure Fascination” to Kochi. This theme was highlighted during its participation at the 2010 Auto Expo (check it out here) reflecting the company’s strategy in the near future for Indian market. The idea of bringing this showcase [...]

2010 Mercedes GP Unveiled In Stuttgart

26. January 2010

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Mercedes GP have unveiled the new silver and green colour scheme with which they will contest the 2010 FIA Formula One World Championship. The team’s management and drivers Michael Schumacher and Nico Rosberg all attended the event, which was held at the Mercedes-Benz Museum in the German city of Stuttgart.

Mercedes-Benz At 2010 Auto Expo

11. January 2010

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At the largest stand alone luxury pavilion at the 10th Auto Expo 2010, Mercedes-Benz unleashed “Pure Fascination,” a theme that highlights its participation at the Auto Expo 2010 and points the way to the company’s strategy in the near future for Indian market. The portfolio cars from the Mercedes stable displayed included the new C [...]

Mercedes-Benz Fascinates, Unveils Concept Fascination

7. January 2010

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Mercedes-Benz showcased the Concept FASCINATION design study at the 2010 Auto Expo. This unique vehicle, whose innovative and unconventional proportions interpret the emotional appeal of a coupé in a new way, represents an exciting and intelligent combination of sporty and elegant design with stylish practicality. Wood, aluminium and smoked glass give a particularly exclusive look [...]

Mercedes-Benz Launches Multi Axle Coach

6. January 2010

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Mercedes-Benz has announced the launch of its much awaited 3-axle Intercity Luxury Coach for the first time in India. The coach comes with an O 500 RSD 2436 chassis from Mercedes-Benz, while the body is assembled by the Indian partner company Sutlej Motors Ltd. Powered by the Euro III engine, the Mercedes-Benz 3-axle coaches has [...]

Michael Schumacher To Drive For Mercedes GP

24. December 2009

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Mercedes GP has confirmed Michael Schumacher as their driver for next season along with 24 year old Nico Rosberg who will form an all German team. The deal which could last three years is estimated at US$10 million. The much anticipated move will reunite Schumacher (40) with team principal Ross Brawn, with whom he has [...]

Mercedes India Sales Driven By Young Customers

3. December 2009

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Mercedes-Benz has seen a shift in its customer profile in India with sales being increasingly driven by young entrepreneurs and professionals from legal, medical and finance segments. The luxury carmaker expects the young customers to continue buying more luxury cars in the coming months. Currently, the C-Class is the largest selling car of Mercedes in [...]

Mercedes Takes Over Brawn GP

18. November 2009

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Mercedes-Benz’ parent company Daimler AG with the help of Aabar Investments will be taking over 75.1% joint stake in this year’s championship winning team, Brawn GP. The transaction is pending the approval of the relevant European authorities. The team will be renamed Mercedes Grand Prix. Mercedes currently holds 40% participation in the McLaren team which [...]

Mercedes-Benz Abandons CNG Plans

3. November 2009

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Mercedes Benz has abandoned its plans to market compressed natural gas (CNG) vehicles in India because it doesn’t want the owners of its expensive cars queing up behind commercial vehicles to re-fuel. CNG may be cleaner and greener and Mercedes has the technology to roll out CNG variants of the Mercedes E-Class, but the shortage of fuelling stations [...]