The Nissan Juke was one of the first to come up with this idea internationally in 2010. While it was not the best-done job, it certainly was a new idea that was ahead of its time. Fast forward nearly a decade, and we have several manufacturers picking up on this design now. I don’t think sedans will be a part of this trend, as they are pretty low to the ground anyway.
This trend does not seem to have a concerning shortcoming when compared to the other way of mounting headlamps. One issue I can see is the damage protection. The bumpers are plastic for a reason. They are the first thing a car comes in contact with or ‘bumps’ with. I’m not just talking about crashes here. The front bumper of a car can easily hit several things because it’s so low. And the headlights being a part of this bumper increase their chance of being destroyed comparatively. And nowadays, the latest headlamps are getting increasingly expensive to replace.
But that’s not a glaring issue that’s going to stop this trend from blossoming. It would be exciting to see how other manufacturers go about their headlamp placements on their SUVs.